What you will be doing
Do you understand customer journeys in B2B and are you tech-savvy? Do content and SEO belong together for you? Then take up the challenge and become part of our team.
- As part of our 6-person marketing team, you will work on the implementation of our content marketing strategy
- You will be responsible for entire topic areas for content and SEO according to content and channel
- You will also use this content on other channels such as LinkedIn or newsletters to reach even more interested parties
- Contribute your SEO knowledge to other content projects and share your best practices with colleagues
- You combine storytelling across different channels with SEO best practices because everything is connected to everything else
- You work hand in hand with our graphic designers to create infographics, factsheets and videos
- You keep an eye on the performance of the content and ads and report any anomalies to marketing
- You will also optimise our evergreen content for SEO and SEA
What we value in our candidates
- Experience in content marketing for a B2B product with a focus on SEO
- German at a C2 level and English confident enough to understand English-language sources and keep up in an international team
- You can analyse the SEO status of a website, working with tools such as Search Console, GA4 or Screaming Frog
- Good understanding of B2B customer journeys, ideally in the areas of software and IT compliance
- Your texts are first and foremost understandable for readers and therefore also score points in SEO
- You can explain technical topics simply and clearly without losing precision
- You understand the structures of websites and have up-to-date knowledge of HTML and CSS
- You can also research English media effortlessly
Please note, that we can accept only PDF as attachments to the application. Other formats will not be screened. Thank you for your understanding.
What Zertificon offers you
- Freedom to organise your working day: flexible working hours and home office possible
- Mobility: free Germany ticket, job bike leasing or car parking
- Allowances for food (e.g. Lieferando)
- Events: Pizza Friday, team events, big summer party
- Benefits in the office: roof terraces & green courtyard, organic fruit and drinks
- Responsible leadership: onboarding, regular feedback meetings and transparent quarterly targets
- Innovative without start-up risk: We are independent of investors and our business model has been profitable since 2004 . But we are not resting on our laurels and continue to pursue big plans.
- Meaningful work in IT security and great market potential worldwide